Gumgum In-image advertising impressions

Gumgum is an in-image advertising service which places advertising inside an image published on your blog or website, I recently signed up (as a publisher) to their service as an alternative to Google Adsense, and I wanted to give some impressions. Its actually… Read More »

Online advertising click through rate [CTR] study, only 1 in 1000 clicks

Google has recently publish the results of a 2010 study regarding the average slick through rate for banner ads, its fairly grim reading for advertisers, however there is some good news, chose your banner type wisely because not all banner… Read More »

Online Retail spending up in Q2 2011

Its easy to think all doom and gloom, what with the Stock market crashing around us (again) thanks Obama, and the UK basically burning to the ground (thanks Tottenham riots) Anyway its good to remind ourselves that its not all… Read More »