Yahoo fires CEO Carol Bartz

Yahoo are not known for making good decisions, think the Microsoft buyout debacle, think their search strategy, think the Alibaba Alipay loss (theft), think the Microsoft search partnership and on and so forth. But finally I think they have made… Read More »

Yahoo transitions to Bing organic search in UK and elsewhere in Europe

Taken from Yahoo , We wanted to let you know that we are now ready to transition Yahoo! organic search results (the non-paid listings found on the main body of the Yahoo! search page) to Microsoft. This is an important aspect of the Yahoo!… Read More »

Whats wrong with MS Bing advertising?

Why are Bing and Yahoo constantly missing their advertising targets? The two most obvious reasons would be (a.) fewer people are clicking on the search ads provided by Microsoft’s adCenter platform than were clicking on the ads provided by Yahoo’s… Read More »